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Discounts that convert — not discounts that leak

AI Coupon Strategy:
Welcome, Abandoned Cart & Reorder Discounts

Blanket discounts destroy margin. AI coupon strategy is different — the right code, at the right moment, only to the customer who actually needs it to convert. Here's how to implement it without a complex rules engine.

Automate My Coupons

The 3 coupon types that drive real revenue

Welcome Discount
TRIGGER

First-time visitor, browsing for 60+ seconds

"Before you go — here's 10% off your first order. Code: WELCOME10"

Converts browsers into first-time buyers without discounting customers who would have bought anyway.

Abandoned Cart Recovery
TRIGGER

Cart is non-empty · customer asks about shipping cost

"Your order qualifies for free shipping over ₪300 — you're at ₪280. Want to add something?"

Addresses the #1 abandonment reason (shipping cost) precisely when it's being considered.

Reorder Discount
TRIGGER

Returning customer · asks about a repeat purchase

"Welcome back! Since this is your second order, use RETURN15 for 15% off."

Increases lifetime value by rewarding loyalty at exactly the right moment.

Why AI coupons outperform blanket codes

A sitewide "10% off" banner trains customers to wait for discounts. AI coupons fire only when a conversion is at risk — protecting margin on customers who would buy anyway.

Blanket discount revenue cost
~8-12% of total GMV
AI coupon revenue cost
~2-3% of total GMV
Conversion uplift (blanket)
+5% on average
Conversion uplift (AI-targeted)
+18% on at-risk sessions

Related guides

Reduce cart abandonmentPersonalized marketingIncrease conversion rate

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Set up welcome, abandoned cart, and reorder discounts in minutes. SaleSense handles the rest automatically.

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